From co-founders of Cousins Maine Lobster comes an invaluable guide for entrepreneurs and those aspiring to new ventures, focusing on building and thriving in business and beyond
Cousins Jim Tselikis and Sabin Lomac's dream of bringing the authentic Maine lobster of their childhood to the West Coast was ultimately realized, but not without consistent hard work and dedication. The perseverance that propelled their brand into the spotlight on Shark Tank and made them into a thriving, multimillion-dollar national franchise did not come easy.
Now, the two founders share the honest difficulties that got them to this point and the key business foundations they developed over the last twelve years that led them through uncertainties and accomplishments alike.
Shedding light on the sacrifices, struggles, and victories that shape a leader's life, Life and Lobster is a personal, practical guide to all the founding pair wished they knew at the beginning of their entrepreneurship journey. Readers will learn how to:
Build a resilient mindset that frames setbacks as stepping-stones to success
Hire with purpose and navigate working with family
Embrace challenges, take risks, and move forward with renewed drive
Elevate and promote your brand with confidence
For aspiring entrepreneurs, established business owners seeking a fresh perspective on management and growth strategies, and fans of a resilient success story, Life and Lobster will inspire readers to transform fear into motivation and gain the confidence to take the chance that could change your life.
Scarborough, Maine, native Sabin Lomac is the cofounder of Cousins Maine Lobster, a start-up food truck business that has grown to over 75 units, including both gourmet food trucks and fast-casual restaurants. In 2012, he and his cousin, Jim Tselikis, opened a single food truck in Los Angeles, looking to bring the authentic Maine lobster experience from their childhood to the West Coast. After an endearing 2012 Shark Tank appearance that culminated in a partnership with Barbara Corcoran, the Cousins began franchising, bringing authentic Maine Lobster eats to unique neighborhoods across the US. Sabin and his cousin work vigorously to ensure not only the quality and consistency of their product, but to elevate and promote the "family first" ethos at the core of CML.
